How to Sell Your Artwork as Giclée Prints: A Guide for Bath Artists
If you’re an artist in Bath looking to expand your…
Introduction
If you’re an artist in Bath looking to expand your income, selling Giclée prints of your artwork is a fantastic opportunity. Giclée printing allows you to reproduce your work with museum-quality precision, offering collectors and fans an affordable way to own your art.
But how do you turn your original artwork into profitable Giclée prints? In this guide, we’ll walk you through the entire process—from preparing your artwork for print to selling your Giclée prints online and in Bath’s top galleries.
1. Why Sell Giclée Prints?
Selling Giclée prints is one of the best ways for artists to monetise their work without parting with original pieces.
Benefits of Selling Giclée Prints:
- ✔️ Expand Your Reach – Make your artwork accessible to a wider audience.
- ✔️ Increase Your Revenue – Earn from multiple sales of the same artwork.
- ✔️ High-Quality Reproduction – Giclée prints retain fine details and true-to-life colours.
- ✔️ Longevity & Collectibility – Museum-grade archival prints last over 100 years.
Giclée printing is the preferred method for fine artists, illustrators, and photographers who want to sell their work in galleries, online, and through exhibitions.
2. Preparing Your Artwork for Giclée Printing
Before you can start selling prints, you need to properly prepare your artwork for Giclée reproduction.
Digitising Your Artwork
If your artwork is created traditionally (e.g., paintings, drawings), you’ll need to scan or photograph it in high resolution.
- ✔️ For smaller artworks – Use a professional flatbed scanner (600–1200 DPI).
- ✔️ For large paintings – Use a DSLR camera in a well-lit environment.
- ✔️ For digital art – Ensure your file is at least 300 DPI for crisp prints.
Pro Tip: Hire a professional art digitisation service for the best results.
Choosing the Right Colour Profile
To ensure colour accuracy, your artwork should be in the Adobe RGB or sRGB colour profile.
- ✔️ RGB Mode – Ideal for digital printing, capturing wider colour ranges.
- ✔️ CMYK Mode – Used in traditional printing but not ideal for Giclée prints.
Most Bath-based Giclée print studios offer colour proofing services to help match your print to the original artwork.
3. Selecting the Best Giclée Printing Options
The success of your prints depends on choosing the right materials. Here’s what to consider:
Paper & Canvas Options
The type of paper or canvas you use will impact the final look of your print.
| Paper Type | Finish | Best For |
|---|---|---|
| Hahnemühle Photo Rag | Matte, smooth | Fine art, detailed paintings |
| Somerset Velvet | Textured, soft | Watercolour-style prints |
| Canson Infinity Platine | Satin, bright white | Photography, high-contrast images |
| Canvas Prints | Textured, stretched | Gallery-style reproductions |
Pro Tip: Test a small proof print before ordering large batches!
Choosing the Right Print Sizes
Offering multiple print sizes gives customers more flexibility.
- ✔️ A4 (21×29.7 cm) – Ideal for affordable, entry-level prints.
- ✔️ A3 (29.7×42 cm) – A popular mid-range option.
- ✔️ A2 & Larger – Best for gallery-quality, premium prints.
Consider offering limited edition prints in large formats for exclusivity.
4. Where to Sell Your Giclée Prints in Bath
Once your prints are ready, it’s time to find the best places to sell them.
1. Local Art Galleries & Shops
Many galleries in Bath showcase and sell locally made Giclée prints.
Top Galleries Selling Giclée Prints:
- Victoria Art Gallery – Exhibits local artists’ work.
- Bath Contemporary Art Gallery – Features modern and fine art prints.
- The Makery – A creative hub supporting independent artists.
Tip: Approach galleries with a portfolio of your prints and a clear pricing structure.
2. Selling at Art Fairs & Markets
Bath hosts numerous art fairs and markets, perfect for selling Giclée prints.
Top Galleries Selling Giclée Prints:
- ✔️ Bath Artisan Market – A fantastic place to showcase prints to local buyers.
- ✔️ Bath Christmas Market – High foot traffic, ideal for seasonal print sales.
- ✔️ Fringe Arts Bath Festival – Great for networking with galleries and collectors.
Tip: Have a mix of affordable small prints and premium editions to attract different buyers.
3. Selling Giclée Prints Online
To maximise your reach, sell your prints online through multiple platforms.
Best Online Platforms for Selling Giclée Prints:
- ✔️ Etsy UK – Great for independent artists selling handmade prints.
- ✔️ Shopify – Build your own branded e-commerce store.
- ✔️ Saatchi Art – Sell high-end fine art prints to collectors worldwide.
- ✔️ Not On The High Street – Perfect for gift-oriented artwork.
Tip: Optimise your product listings with SEO-friendly titles, descriptions, and keywords.
5. Pricing Your Giclée Prints
Setting the right price is crucial for maximising profit while remaining competitive.
| Print Size | Cost to Print | Selling Price (Estimate) |
|---|---|---|
| A4 Print | £5–£10 | £30–£50 |
| A3 Print | £10–£20 | £50–£80 |
| A2 Print | £20–£40 | £80–£150 |
| Canvas Print | £30+ | £100+ |
Tip: Offer limited edition prints at higher prices to increase exclusivity and perceived value.
6. Promoting Your Giclée Prints
To boost sales, you need a solid marketing strategy.
Best Ways to Promote Your Prints:
- ✔️ Instagram & Facebook – Showcase behind-the-scenes printing and packaging.
- ✔️ Pinterest – Great for visual exposure and attracting art buyers.
- ✔️ Email Newsletters – Keep collectors updated on new releases.
- ✔️ Collaborations – Partner with local galleries and influencers.
Tip: Use SEO-friendly blog content to drive traffic to your online store!
Conclusion
Selling Giclée prints is a lucrative opportunity for artists in Bath. By choosing high-quality materials, pricing strategically, and using multiple sales channels, you can successfully turn your artwork into a profitable business.
- ✅ Prepare your artwork properly for the best print quality.
- ✅ Sell through local galleries, markets, and online platforms.
- ✅ Use social media and SEO to boost visibility.
Ready to print and sell your artwork? Contact imagecentre.com for professional Giclée printing in Bath!